The curiosity to step out of my comfort zone;
And the critical thinking to ask impactful questions for illuminating results.
These are the two most important attributes I pride myself in during the design process.
Formerly a brand designer of over 2 years, I have crafted branding and packaging strategies for clients across a variety of industries. Now, I apply a similar strategic mindset to untangle problems and sift out insightful opportunities within user behaviour.
In my free time, I’m addicted to collecting numerous objets trouvés, be it sea pebbles from etsy, random bendy branches, twisted plants, or any other treasures and oddities; anything to do with admiring the artistry of the natural world.
